Employee Cathy Perkins tried hats on a mannequin in the window of Alter Ego in NuLu.
Photo by Ron Bath

The NuLu district east of downtown continues to grow with new boutiques, restaurants and cafes.

Gill Holland, president of the NuLu Business Association, said growth in the area has ballooned in the last three years. Holland said there now are more than 30 tenants in the district and 90 members in the association.

“Our goal at the NuLu Business Association is to be the cultural, local arts district of the entire Midwest and upper south,” Holland said. “We’re moving forward.”

Andrew Robinson, Business First | Read full story

Valentine’s Shopping Event Celebrating the Revitalization of the NuLu neighborhood

Louisville, KY- The East Market District is pleased to announce its 2^nd annual NuLu Valentine Open House, featuring local retailers and restaurants that will be open extended hours and offering specials/discounts and refreshments. While at this year’s event, be sure to fill out an entry form at any participating business for your chance to win a NuLu Valentine’s Day Gift Basket full of NuLu products and gifts for your special someone. Only one winner will be drawn, so register at your favorite NuLu location for a chance to win. This family-friendly and open-to-the-public Valentine’s shopping event will take place on Saturday, February 9^th, 2013 from 10:00am – 5:00pm along East Market Street.

Participating retailers and restaurants include:

• Hyland Glass – $10 off “blow a kiss” blow your own glass paperweight- 619 E Main
• Toast on Market – 10% off with a receipt from a NuLu retailer – 620 E Market
• Harvest – 10% 0ff Brunch Menu with a receipt from a Nulu retailer- 624 E Market
• Muth’s Candy – 10% off Valentine Hearts, 20% off bagged Valentine candy, free samples – 630 E Market
• Taste Fine Wines & Bourbons – 20% off all tastings, 10% off all merchandise – 634 E Market
• Swanson Contemporary – 638 E Market
• Red Tree – 20% off furniture, 10% off everything else – 701 E Market
• Garage Bar – 10% off food items with a receipt from a Nulu retailer- 700 E Market
• Revolver- 15% off all jewelry- 707 E Market
• Ghyslain – Free chocolate with a receipt from a Nulu retailer- 721 E Market
• Taco Punk – 10% off with a receipt from a Nulu retailer-736 E Market
• Scout – 20% off all full priced merchandise-742 E Market
• Market Street Barbers – 20% off all services-748 E Market
• Shine –20% off full priced merchandise-727 E Jefferson
• Marti Kuehn Gallery – 10% off paintings- 201 S Shelby, #202
• City Concierge – Free box of Cellar Door chocolate w/ purchase of a gift certificate-205 S Shelby
• Clair Raabe Glass – 10% off full priced merchandise – 207 S Shelby
• Please and Thank You – 10% off special Valentine delivery service – 800 E Market
• Peace of the Earth – 20% off the entire Peace of the Earth product line -801 E Market
• WHY Louisville- Free balloons and stickers – 806 E Market
• Second Floor Store at Decca – 10% off all books and records – 812 E Market
• Gifthorse- 20% off all full priced merchandise- 805 E Market
• Rellek- 20% off all full priced merchandise excluding original art- 817 E Market
• ENCUENTROS – 20%-50% off select merchandise- 819 E Market
• Earth Friends – 15% off with receipt from a NuLu retailer – 829 E Market St
• Barry Wooley Designs –20% off all Women’s and Men’s accessories – 835 E Main
• Bargain Supply – 1 Free Basic Key Cut – 844 E Jefferson
• Cake Flour – Free “Love Bug” with a receipt from a NuLu retailer- 909 E Market

For the most up-to-date information, check our Facebook event page.

Gill Holland

On an unseasonably warm winter afternoon, Gill Holland paused at the corner of East Market and South Shelby streets, just outside an eco-themed boutique called Peace of the Earth.

He gazed across Market  to a set of century-old buildings that, less than five years ago, were slated to be demolished for a new homeless shelter. Now they’re home to a coffee shop that also sells vinyl records (Please & Thank You),  a store for environmentally friendly building supplies (Bluegrass Green) and, coming soon, the quirky local gift shop WHY Louisville.

“There’s a lot of people walking around — I am always amazed,” Holland said of the four-block stretch of East Market, which he dubbed NuLu after championing the effort to revive the area. “Five years ago, people would go to Muth’s (Candies), people would go to Joe Ley’s (Antiques). You would get the hearty souls coming out for a couple of galleries.”

Chris Otts, The Courier-Journal | Read Full Story

Photo by Marty Pearl, courtesy of Louisville Convention & Visitors Bureau

1. Louisville, Kentucky
Could it be that the new Portland is in… Kentucky? Louisville has asserted itself as a lively, offbeat cultural mecca on the Ohio River. New Louisville, also known as the East Market District or NuLu, features converted warehouses used as local breweries, antique shops and the city’s coolest restaurants.

 
Robert Reid, Lonely Planet Author Read More

Date: November 17, 2012
Time: 10am – 7pm

For more information including a long list of participating retailers and restaurants please see our EVENTS page.

MetroTV | October 17, 2012

Louisville’s Downtown Development Corporation has been awarded a grant to pursue formal LEED designation for the city’s East Market—or NuLu—neighborhood.

LEED stands for “Leadership in Energy and Environmental Design,” and the certification is usually given to buildings that incorporate various energy efficient and sustainable features. But there’s also a LEED neighborhood designation, and now the LDDC has been awarded $25,000 to pursue that certification.

By ERICA PETERSON | via WFPL.org | October 16, 2012

Christian Hansen for The New York Times

LOUISVILLE, Ky. — More and more Americans, educated 20-somethings and empty nesters among them, want to live downtown. Plenty of downtowns are coming back; many are thriving. Even so, we remain a nation in thrall to suburbs, highways, cars. On a recent visit here I was struck by this paradox.
 
A half-century or so ago Louisville, like so many American cities, bet the farm on cars and suburbia. It sacrificed a swath of its downtown to three interstate highways. There was the usual reasoning: highways would bring business, without which downtown, already struggling, would shrivel and expire.

The New York Times | By Michael Kimmelman | 9-26-2012 | Read the Full Story